Brewers Association Unveils Seal to Signify Independent Beers

As mega-multinationals continue to acquire American craft breweries, the Brewers BACraftSealAssociation (BA) has created a seal designating which beers are still produced by independents.

The seal features the silhouette of a beer bottle turned upside down, which, the BA says, “captures the spirit with which craft brewers have upended beer,” and the words “Brewers Association Certified Independent Craft.”

The seal is available for use free of charge by any of the more than 5,300 small and independent American craft brewers that have a valid TTB Brewer’s Notice, meet the BA’s craft brewer definition, and sign a license agreement. It is available to both member and non-member breweries of the BA.

Breweries can find more information about the independent craft brewer seal at BrewersAssociation.org/seal and consumers can learn more at CraftBeer.com/seal.

About Jeff Cioletti

I’m Jeff Cioletti and The Drinkable Globe marries my two greatest passions: fine drink and travel. The search for the former usually drives the latter. I'm the author of The Year of Drinking Adventurously. When I’m not traveling and drinking— aww, hell, who am I kidding, even when I am—I'm editor-at-large of Beverage World magazine and its companion site, beverageworld.com. I’ve been at Beverage World since January 2003. I’ve been interviewed on beverage-related topics for CNN, Fox Business News, CNBC, Beer Sessions Radio, Canada's ROB TV, NPR, BBC World, BBC Radio, The Associated Press, The New York Post, Financial Times, Investors Business Daily, Advertising Age, WCBS-TV and several other media outlets. Beyond the journalism gig, I’m also a filmmaker; I wrote, produced and co-directed the feature film, “Beerituality,” a comedy set in the world of craft beer. The film is available on at http://www.storenvy.com/products/510365-beerituality-dvd and can be streamed and downloaded at amazon.com

Posted on June 29, 2017, in beer, craft beer, news, Uncategorized and tagged , , , , , . Bookmark the permalink. Leave a comment.

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